Review Detail

The title of this product is quite misleading, as it sounds like this is about running game in clubs. In fact, the content is mostly about the social aspect of clubbing, and then again it’s not really about building social circles in the broad sense of the word either. The product talks almost exclusively about building relationships with club promoters, which in my opinion is quite a narrow focus (although it certainly is effective).

The introduction is a good explanation of how status and group dynamics work in clubs. The author, Brad P., explains why women cockblock guys and each other in clubs, and how you can use social status to your advantage.

Brad P. notes that club settings are where the Game gets the most intense – everyone has his Game face on, guys and girls wear their best clothes, and everyone competes for “coolness points”. Therefore, while cold approaching works, social circle building is actually more effective in clubs.

Brad P. then explains the business structure of clubs, and the “social food chain” of the clubbing environment - this is not often talked about and could be quite an eye-opener for many guys. Brad P. then concludes that you have to focus on meeting club promoters, because while they are low in terms of business/money, they are masters of social networking AND have a lot of social value within their environment (ie their respective clubs).

Brap P. then gives many valuable tips on projecting value, being perceived as cool, and building relationship with promoters in order to organize a high-value peer group to back you up when you go out. The idea here is that running game is much more effective when you are backed by social status; therefore you have to go to clubs with a purpose and a strategy, and try to get a connection with as many top guys as you can.

Some of the advice is a bit over-generalized, as when he says that “all girls in clubs want to go up the social ladder and are competing for status” (many girls actually go to, you know, have fun once in a while) or that “most people who hang out together in clubs do not hang out together in other venues” (many cool people actually do just that). So some of this has to be taken with a grain of salt.

Overall though this will be very useful information for intermediate to advanced pick up artists who go out a lot in club settings; having a clear understanding of the environment you are dealing with and a strategy to follow could make a big difference in your results.

If you are a beginner to the Game, you should probably start with more basic products first, as most of this advice would go over your head or be too hard for you to apply at this point. This product is about adding a new dimension to your game, but you do need some level of game to start with.