Review Detail

Good Introduction into How Your Image and Fashion Affects Your Attractiveness

The first impression - the formatting of this book is clean and professional - it's pretty well packaged.

The tips and principles found in the book establish a good base point to start from for the beginner or someone who hasn't developed his fashion/ image skillset yet. Importantly, the book's first three chapters address the issue of the obstacles to men developing their fashion and image. It provides guidelines on the errors of socialized mindsets and the attractive mindsets as they relate to image and fashion. This is valuable since it is what holds most people back from developing their image skillset (particularly beginners to dating advice).

The book contains many pictures to illustrate its points which is essential for understanding the points made and implementing them. The principles established in the book are also not complicated, which should enable any beginner to apply them just by making the effort.

Good Effort to Make Practical - But Doesn't Go Far Enough

On the downside, whilst the author obviously spent a lot of time selecting illustrative pictures, mostly they don't go far enough in illustrating what good should look like with respect to a point he is making.

They don't contrast enough with the 'bad' examples given to illustrate the point really well. This reflects the limitation of him using web-based photos rather than having used his own 'models' to directly implement/ demonstrate the desired clothing and image principles.

This 'issue' would mostly affect intermediate to advanced daters, who have some fashion/ image sense, and would need to see the 'good' clearly to take it to the next level. On the whole the book's advice is still relatively easy to implement despite the weakness above.

Unoriginal but Good Source of Aggregated Knowledge

There is little original content in this book, about 70% is based on fashion and image tips that pick up artists have established over time. However it was the first product to bring these principles into one place for people to learn from. The frameworks Brad P. applies add some additional knowledge and value to the original knowledge base. Overall the book is a good source of aggregated 'knowledge' and Brad P. explains at a more detailed and subtle level some of the concepts traditionally used.

The Bottom Line

In the past we recommended this as the best fashion book we had found - although it wasn't ideal.

More recently we reviewed Seduce with Style, and now recommend it, as a much more comprehensive guide to style and developing an attractive fashion sense.